It comes as no surprise, but YouTube fame and fortune are certainly for the young, relatable, and outrageous. A versatile video platform, YouTube has almost replaced television in terms of media influence and content; today it represents the cutting edge of influencer culture, youth trends, and social capital. From fake drama kings, gamers, vloggers, and streamers, to a 7-year-old toy reviewer, these are the highest paid YouTubers today.
This list was compiled by Forbes based on creators’ earnings from June 1, 2017 to June 1, 2018.
10. Logan Paul – $14.5 million
Vlogger Logan Paul tumbled from YouTube’s fourth largest earner to tenth due to an ill-advised video he filmed in Japan’s infamous Aokigahara suicide forest. As a result, the 23-year-old was dropped from YouTube’s Google Preferred list impacting his ad revenue but not his subscribers. Paul has 15.6 million followers.
9. PewDiePie – $15.5 million
Arguably the most recognizable YouTuber ever, Felix Kjellberg aka PewDiePie may have the most subscribers with more than 92 million subs, but at number nine is still not the highest earning. YouTube does not seem to have a shortage of controversial figures and Kjellberg is no exception. The video game commenter has been accused of racist and anti-Semitic content which led him to be dropped by Disney and YouTube on a joint series in 2017.
Advice for would-be-YouTubers: avoid the edgy jokes.
8. Jacksepticeye – $16 million
Another video game streamer, 28-year-old Sean McLaughlin got his break as a cohort of PewDiePie’s. With a following of 20 million subs, McLaughlin has managed to break into the mainstream as a star on Disney XD.
7. VanossGaming – $17 million
26-year-old Canadian gamer, Evan Fong has amassed over 23 million followers playing games like Call of Duty and Assassin’s Creed. Fong is currently branching out with a clothing line and releasing music under the name Rynx.
6. Markiplier – $17.5 million
Known for his brightly dyed hair and booming personality, Mark Edward Fischbach remains as one of the most well-known gamers on YouTube. Fischbach was originally going to school to become a biomedical engineer when he switched careers to pursue YouTube. He now boasts more than 23 million subs on the site.
5. Jeffree Starr – $18 million
Once known as the most followed profile on MySpace, Star crossed over into YouTube in 2006 and has never looked back. Star’s makeup tutorials and vlogs have now made him into a makeup brand worth $100 million. Star has 13 million subs.
4. DanTDM – $18.5 million
Australia’s Daniel Middleton built his channel commenting on Minecraft playthroughs. Now he has over 20 million subs and even landed a role in Disney’s “Ralph Breaks the Internet”.
3. Dude Perfect – $20 million
Dude Perfect is made up of five dudes from Texas A&M who just really enjoy sports and pulling crazy trick shots. They’ve since gone viral several times, appearing on Good Morning America and ESPN. You can even find famous faces like Odell Beckham Jr., Drew Brees, and Dale Earnhardt Jr. on the 36 million strong channel.
2. Jake Paul – $21.5 million
Logan Paul’s younger brother Jake first started out as Dirk on the Disney Channel series “Bizaardvark”. You can now catch him on his prank and drama centered vlog channel where he has over 17 million subs.
1. Ryan ToysReview – $22 million
Coming in at number one is probably the most surprising channel of them all. It’s right there in the name: 7-year-old Ryan gets paid to –you guessed it—review toys for his 18 million followers. Ryan first started reviewing toys in 2015 when he was four. Now the kid is launching a new toy line with Walmart and Bonker Toys. Sounds like a pretty sweet gig!
So, what does it take to become a YouTube multimillionaire? If any of these channels have anything in common it’s buzz, personality, cultural savvy, and a relentless flow of content. Find your audience, market your personality, and start filming. Who knows? Maybe you’ll be the next to strike millions.
Which of these top 10 YouTubers inspires you? Let us know down in the comments.
This article originally published on GREY Journal.