With an estimated 300M daily users, Zoom currently reigns supreme over all remote conferencing platforms, and it’s not even close. How is that possible in a world where Google, Microsoft, and Facebook all have competing products on the market? Zoom’s Founder and CEO Eric Yuan
Content Marketing is the creation and sharing of relevant, valuable, and consistent online material to stimulate interest in products or services. By offering quality information, content marketing inspires prospective customers to become loyal to your brand and can turn into a purchase later down the
An individual who plans to start a business venture without proper research should be prepared for the worst. How can you attain success in a niche when you don’t know anything about it? Competitor analysis is quite important as it defines the initial place you
When we think about what actually impacts our decision of whether or not to buy a product, the answer is simple. Recommendations. It might be from a family member, who recommended a certain restaurant. Or a friend, who recommended a pair of running shoes. Or,
It’s safe to say that none of us expected to be spending the beginning of 2020 in a government-mandated quarantine. Some of us are lucky enough to be surrounded by family, friends or loved ones, but others are putting up with a stressful living environment,
TikTok is a popular social app that was originally known as “Musically.” In simplest terms, the app was designed as a platform for young adults and teenagers to upload short clips featuring the user lip-syncing and dancing to various songs. Since its launch, it has
A streetwear ambassador is someone who a company chooses to act as the face of a brand. They are considered the “task-maker” among their communities, and rely on pre-existing networks and relationships to market the brand. These tactics include sharing posts on social media, networking
Tiktok is an app, originally known as Musical.ly, where teenagers and young adults lip-sync and dance to well-known songs or audio clips. Tiktok can be most easily equated to the app Vine, which was popular from 2013 until it shut down in 2017. There are
Do you love having control over your own life? Of course! Who doesn’t? Humans have never been quite congruent with subjugation. We begin to feel fettered and you can’t place bondage on a free spirit longer than that spirit allows the action to take place.
Entrepreneurs are idea thinkers. They are the individuals that see a problem—and can come up with a solution for resolving it. Therefore, in order to be an entrepreneur, there is only one fundamental question for getting started: What is your big idea? This, in short,
What’s the most important thing you need in order to keep a business successful? If you said clients or customers, you are correct. Although every business can be unique in one way or another, the one constant they all share is the need for people
Entrepreneurship has become the new “trend” today and that’s not such a bad thing. You see becoming the owner of a brand or business shows very creative and out-of-the-box thinking skills, especially in the social media generation. Social media apps like Instagram, Facebook, and YouTube
With the rising popularity of streaming services among teens, it seems the days of traditional television commercials may be ending. Thankfully, for marketers, the omnipresence of social media still guarantees a way to reach younger demographics. TikTok is a new app that is dominating the
Awesome is when you can acquire $1,266,000, for a single post on Instagram. Wow Kylie! The nine greats who trail her have managed to accumulate over 10% of the Earths current population as loyal followers. How would your day change if asked to post a
Maybe you’re in charge of throwing your office Halloween party, or maybe you just have a great group of friends who love a creative shindig, but dressing like an entrepreneur might just be the right power play this year. And, hey, if you are your
Time poverty may refer to an idea of having little time for matters of importance, despite high levels of income. It may also mean there are fewer options to do anything, depending upon demographics and socioeconomic factors linked to poverty. Wealthier people are able to
I have been using social media on a casual basis since AOL came out in the 1990s. The first message I sent was on AOL chat and soon thereafter, I discovered subsequent sites with forums and even FTP file sharing. Electronic spam was yet to
LinkedIn has been helping businesses network with prospective employees and clients since its launch in 2003. But even in 2019, it never hurts to get a refresher and a few tips on how to use this versatile site to leverage your new business or startup.
